While your prospects and customers settle into their Christmas holidays, it’s time for your equine business to push the boundaries on new and creative ways to connect with them.
Christmas is one of the most social times of the year – and one of the most competitive. Use social media to your advantage with creative ideas that show your Christmas Spirit.
1. Decorate Your Account
Just like you decorate your Christmas tree, your social media accounts could also use some Christmas cheer. Use your cover photo to promote your special offer or gift ideas.
2. Choose a Festive Hashtag
Or, better yet, create your own. Particularly on Instagram and Twitter, custom hashtags can be used to build excitement around your unique brand and offering.
3. Share the Merriment
Show the human side of your business by engaging your followers with questions, stories, tips, recipes and memorable moments – and ask them to share their own.
4. The Gift of Giving
Select a special offer your customers will truly value, like free shipping or a guarantee all orders received by a certain date will arrive in time for Christmas Eve.
5. Competitions and Contests
Finally, create some joy with a unique competition, contest or giveaway both prospects and customers will desire, and make your entry conditions as shareable as possible.
Looking for some outside support? Don’t wait for success, create it — with the experts in equine marketing, Archer Creative. To learn more about how we can help you exceed your growth goals, call us on 1300 077 126 or visit www.archercreative.net.au.